Mazmann

In search engine optimization, “off page” factors have become more and more important as they relate to rankings. Why? Because the engines don’t want “artificially created” (or useless) links, so there are no easy ways to build link popularity. Stephen Baker with Fast said one of the most memorable statements I’ve heard as it relates to what the engines like or don’t like to see. This is just like one way link building. Now that we’ve gotten the preliminaries out of the way, let’s get down to business: learning ways to increase the link popularity of our sites.

You ask them to link to your site while outlining the benefits of doing so. Why is this system good? By searching for your target keywords, you’ll find the pages that the search engines themselves are telling you are good, as evidenced by the fact that they rank well. Pre-qualify the people you solicit for reciprocal links. This is also similar to membership. A compelling case will increase your success.

Automating the task is asking for trouble, especially if you haven’t reviewed the site before asking for the link. Get a link in an appropriate category from an About. Make sure the directory is already in Google, has a good PR, and doesn’t use dynamic script in the address. You could each provide three links and put up a “my friends” page or “suggested sites” page.

Take a few days and MANUALLY submit your site to every directory that will take it. Go after authoritative sites. The bottom line is the easiest most obvious answer. Write a testimonial for a product or service that you particularly like in your topic area.

Create teaser articles. Sometimes this can be similar to link building tips to many people. Example: an icon that generates the HTML code they can copy and insert into their own HTML pages.